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Sales

Monday - Friday 08:30 - 18:00
Saturday  08:30 - 17:00
Sunday Closed

Service

Monday - Friday 08:00 - 18:00
Saturday  08:30 - 12:30
Sunday Closed

Parts

Monday - Friday 08:00 - 18:00
Saturday  08:30 - 12:30
Sunday Closed

Welcome to Unity Cheltenham: Your Home for Alfa Romeo, Jeep, Fiat, Fiat Professional and Abarth

onveniently located in Cheltenham, Gloucestershire, Unity Cheltenham is the region's leading official dealership for Jeep, Fiat, Fiat Professional and Abarth. We are dedicated to providing the Cotswolds & Gloucester area with exceptional new and used vehicles, as well as first-class servicing and customer support.

At Unity Cheltenham, we don't just sell new cars. We stock a carefully curated selection of quality used cars and vans from various manufacturers, all prepared to the highest standards.

Our state-of-the-art service centre is staffed by manufacturer-trained technicians who use genuine parts. Whether you need a routine service, or complex repairs, trust the experts at Unity to keep your vehicle running smoothly.

Visit us on Rutherford Way to browse our stock, discuss our flexible car finance options, and experience the warm, professional service that makes Unity Automotive a trusted name in Gloucestershire.

Latest new cars in stock

Featured stock

Price
£6,995
Price
£7,795
Price
£11,190
Price
£11,190
Price
£12,400
Price
£15,250 + VAT
Price
£15,490
Price
£15,500
Price
£15,500
Price
£15,990
Price
£16,495
Price
£16,500
Price
£17,450 + VAT
Price
£17,450 + VAT
Price
£17,995

Why choose Unity Automotive ?

Representing 12

Automotive Brands

Offering our customers great choice and value on new and used cars across all our dealerships.

35 Years
Experience

Our business has gone from 
strength to strength.

Operating
7 Car Dealerships

Our knowledgeable and manufacturer trained staff are here to help.

Customer

Service

We care about delivering 
exceptional customer service.

Unity Automotive Group Limited is an Appointed Representative of Automotive Compliance Ltd, who is authorised and regulated by the Financial Conduct Authority (FCA No 497010). Automotive Compliance Ltd’s permissions as a Principal Firm allows Unity Automotive Group Limited to act as a credit broker, not as a lender, for the introduction to a limited number of lenders and to act as an agent on behalf of the insurer for insurance distribution activities only. We can introduce you to a selected panel of lenders, which includes manufacturer lenders linked directly to the franchises that we represent. An introduction to a lender does not amount to independent financial advice and we act as their agent for this introduction. Our approach is to introduce you first to the manufacturer lender linked directly to the particular franchise you are purchasing your vehicle from, who are usually able to offer the best available package for you, taking into account both interest rates and other contributions. If they are unable to make you an offer of finance, we then seek to introduce you to whichever of the other lenders on our panel is able to make the next best offer of finance for you. Our aim is to secure the best deal you are eligible for from our panel of lenders. Lenders may pay a fixed commission to us for introducing you to them, calculated by reference to the vehicle model or amount you borrow. Different lenders may pay different commissions for such introductions, and manufacturer lenders linked directly to the franchises that we represent may also provide preferential rates to us for the funding of our vehicle stock and also provide financial support for our training and marketing. But any such amounts they and other lenders pay us will not affect the amounts you pay under your finance agreement, all of which are set by the lender concerned. If you ask us what the amount of commission is, we will tell you in good time before the Finance agreement is executed. All finance applications are subject to status, terms and conditions apply, UK residents only, 18’s or over. Guarantees may be required.

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